“Great leaders know people are the priority.”
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Money is not the only form of compensation for a speaking gig!
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The human brain will do whatever you tell it to do.
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Not being able to admit you’ve made a mistake and focusing on how to solve it, is a fatal leadership flaw.
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These three practices can change your audience's perception of you instantaneously.
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Your job as a service-centered salesperson is not to turn a ”no” into a “yes”, it’s to find all of the people that could genuinely benefit from your product or service.
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A great salesperson is a great listener, not a smooth talker.
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Easy short-term choices lead to difficult long-term consequences.
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The brain is not designed for success, the brain is designed for survival, and survival's about conserving energy.
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If you have diluted focus, you will get diluted results.
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You can create distinction and uniqueness with your brand just based on who you choose to serve.
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One of the biggest mistakes that personal brands make is that they try to market to too many people when they first start.
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You are always most powerfully positioned to serve the person you once were.
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“You're not just competing against other people who do what you do, you're competing against everything that competes for people's attention.” - Jay Baer.
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You can spend a lot of time and energy doing social media marketing, podcasting, writing books, and speaking, but how do you turn all of this into money?
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Your bio is like a wrapper for a candy bar and your expertise is the candy bar itself. In all consumer goods, the packaging is as important as the product.
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Training isn’t one time task, it’s a full-time job. Your team does not know as much as you expect. You have to train and support them as you go.
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If you want to change a salesperson’s behavior then simply modify the sales compensation plan.
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Underperforming salespeople aren’t bad, they are just in a role that doesn’t match their skill set. Hunters, gatherers, farmers, and planters should not be doing the same tasks.
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In the absence of a clearly defined plan we become strangely loyal to performing daily acts.
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